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A letter from the founder

Why we built Ketpy

Every product is a reflection of the company that builds it. Here's what we believe — and the kind of team you'll find when you call us.

Dear Educator,

India will graduate 250 million school students this decade. The software we use to run their schools will quietly shape the texture of their everyday — whether a fee receipt sits on paper or in a parent's pocket; whether a parent learns about an absent child at 3 PM or at 9 AM; whether a teacher spends thirty minutes preparing a lesson or three.

That's a staggering amount of small moments. And almost all of them happen inside school software.

We built Ketpy because we believe educators deserve the same quality of software that the rest of the economy enjoys — fast, beautiful, easy. Not because school software is the most glamorous category, but because it sits underneath everything that matters: how a child experiences school, how a parent feels about a school, how a teacher's own day is shaped.

Classroom in session
A Class 5 maths lesson in a Hyderabad partner school. The chalkboard hasn't changed in a century. The software behind it absolutely has.

What we believe

Schools deserve great software, not adequate software. Every Indian school we've spoken to has at least one workflow that's been "we'll fix that later" for years. Late fees emailed twice a day. Attendance ledgers in three locations. Report cards that take two weeks of weekend work. We think those things are fixable now, with software that respects everyone's time.

Parents are users too — not just an inbox. Most school software treats parents as a destination for notifications. We design every parent screen as if it's the only thing they'll open that day, because for most parents it is.

AI is a tool, not a personality. Our ten built-in AI assistants quietly highlight, predict, and draft — but every output is editable, every prediction explainable, every model opt-out-able per school. No black box, no surveillance, no creepy "engagement metrics" on six-year-olds.

Indian-built, Indian-priced, Indian-supported. Servers in Bengaluru. Engineers in Gurugram. Pricing in rupees, not the local-currency-equivalent of dollars. WhatsApp support in five languages.

A small team, deliberately

Every customer matters here. If something is broken, we want to know — and we want to fix it the same week. We don't have an offshore call centre, we don't have an "Account Executive layer," and we don't add features just to fill a sales sheet.

We're roughly fifteen people. That's enough to ship great software to a few thousand schools, and small enough that if your principal calls, an engineer will answer.

The team at work
Wednesday-afternoon stand-up at our Gurugram office. We ship every Friday.

What you can expect from us

  • An honest answer on the first call. If we're not the right fit for your school, we'll say so and point you somewhere better.
  • Onboarding that doesn't disappear after week one. A real human walks your office team through every module. We stay on WhatsApp for ninety days.
  • No surprise pricing. One subscription unlocks every module. No "module licensing fees," no annual price jumps unless we tell you a year in advance.
  • Your data is your data. Daily encrypted backups, RBI-style audit logs, and a one-click full export whenever you want it.

If any of this sounds like the kind of company you'd want to work with, we'd be honoured. Pick a 30-minute slot, and we'll come prepared with a tailored walkthrough — no slide deck unless you specifically want one.

Thank you for considering us.

Aviral
Founder & CEO · Gepton · Gurugram, India

The company we want to be

Four values, in plain English

Show up

Reply same day. Visit if the call needs it. We answer our own phones — there is no Tier 1.

Be honest

If we don't have a feature, we say so. If we broke something, we own it before you ask.

Ship weekly

Every Friday a release. Schools should feel the product getting better, not the marketing.

Default to kindness

Teachers, parents, accountants — everyone we build for is doing work that matters.

Ready when you are

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